IMPERIAL
Imperial sells predominantly raw denim built to last,
as we believe that this is the way denim should be enjoyed.
As jeans naturally aged and became more unique with every
wear, they became like a living piece of art, worn and
appreciated for years and years.
Imperial Brand Clothing uses only the shuttle-loomed denims,
of the highest quality available. Look for the clean selvage
when you roll your jeans up to expose the outer leg seam.
The most important thing with wearing your Imperial’s
is to make sure you enjoy them. They are not like other
fashion items, in that you don’t have to take care
of them. In fact, the more you wear them and the more
you subject them to long nights out - the better the end
product. |
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